It would have been a bitter pill to swallow, in the wake of our turbulent economic crisis, to find the powers that be had spent millions on advertising fees to promote their party in the quest to govern this country. Thankfully the leaders, especially Brown had the sense not to. …
As the internet evolves so do the opportunities of advertising and marketing avenues for UK Advertising Agencies. Whilst we once engaged in placement ads on social media sites with gusto we now see that people want to see what others are into, and like, and can offer, than just clicking …
In an inevitable turn of events, product placement on TV has finally been accepted by the government in the UK. Until now, the UK, along with Denmark were the only EU member states that had not yet allowed TV product placement or indeed express an intention to do so. But …
Advertisers and those who depend on advertising for income are keeping their fingers crossed this Christmas that after a long period of decline ad revenues might stabilize or even make a recovery. Overall advertising is down again in 2009 compared to 2008 with many struggling to cope with the downturn. …
Most people are agreed that 2009 is going to be a tough year for everyone. Many of the world’s richest countries are already in recession and those that aren’t will likely enter it at some point soon. With all the economic turmoil it’s easy to see why so many companies …