
If you are advertising a position within your organisation it could well be tempting to slightly embellish the role to make it sound more exciting or glamorous than it really is, after all you want to attract a lot of good people to apply. However this can easily backfire on you if the person you have employed decides that their new job does not match up to what was advertised and decides to leave. That’s why it’s always good to be honest about the job and the kind of skill you will be requiring. You aren’t allowed to discriminate in your advertisement either, but you are allowed to talk about the skills, traits and education you are searching for from a candidate.
Targeting the right people with your vacancy advert is essential in recruiting the right person. After all there’s no point spending a lot of money placing an advertisement for a senior manager in a magazine read predominantly by people in there twenties, as the readers are not going to have the skills or experience necessary for the position. This will mean you have wasted hundreds or even thousands of pounds on an advert which returned no suitable applicants.
This is where a recruitment advertising agency will often provide invaluable expertise in targeting the right outlets to attract the right people and not wasting you money by placing expensive ads which don’t attract suitable recruits. They will have detailed knowledge and data to be able to target the right advertising opportunities to bring the right candidates to your business. Marketing recruitment agencies can also be great time savers as a simple phone call or two could result in your vacancy being placed in a number of different places via different medias, a task which completed by yourself could take hours if not days to complete.




